The Basics of Search Engine Optimization

By Britt Estep Estep

We all want a top Google Search Engine placement which means clicks to your site. And that means revenue to you. It is really

not difficult to find niches that you can conquer and earn an income from.

The top priority of any marketer should be being optimized in Google. It is not necessarily difficult to get a top Google Search Engine placement if you are using the right seo tools.

Many people build their website and then think about optimizing it. Some people don't even know what SEO is when

designing their websites. It is important to learn about Search engine optimization before you build your site. In order to

get a high page ranking your site has to be search engine friendly meaning that the URL must be clean, without a lot of frames and not all flash. The search engines like text and that is what you should concentrate on.

The three major components of search engine optimization that you want to include into your website are written web page content, coded HTML, and programming scripts for your site. The idea of Search Engine Optimization is to increase the amount of visitors to your site by ranking high in the search results by using the most appropriate keywords describing the content of your website.

You will need to do some research and find what people are searching for and then you can design your website around that information. If you do your homework on SEO you will have the knowledge you need to rank high on the search engines.

Be sure to use your keywords efficiently. The search engines do not like stuffing of keywords and this can actually get you

penalized. Your goal should be 1 to 6% of content.

A little knowledge of search engine optimization will go a long way in assisting you to get to the top of the search engines.

Do your research and apply the techniques to optimize your website.

About the author:
Britt Estep is the owner of the SEO website Home Wealth Resource, a homebased business source for information, tips, free training and marketing tools. http://www.homewealthresource.com

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