Conquer Your Business Fears

What are your business fears? Are you afraid of being a successful business owner? Do you think that if you become successful, you will lose your authenticity? Are you afraid you do not know how to market your business? Are you afraid of bothering your potential clients with your offers?

Many business owners I have coached had business fears. These business fears usually left them unable to market and promote their products and services. As a result, these business owners spend time being afraid, instead of spending it on marketing and finding new clients for their business. Their bottom line suffers, and sometimes they even have to close down their business because they can't get clients.

Conquer your business fears! I am listing three common fears that many business owners have, along with suggestions on how you can conquer them:

- Your Business Fear: You don't really know what marketing is and how to apply it to your business, so you can't really use it until you know all about it.

How To Conquer Your Business Fear: If you wait for everything in your business to be perfect before you start, you will never start. Instead of waiting to learn a lot about marketing, start marketing now. For example, write an article relevant to your business and submit it to article directories. This will give you a start in marketing your business.

- Your Business Fear: You will not appear very genuine to your clients if you market yourself. You are a professional and your clients should just magically find you themselves.

How To Conquer Your Business Fear: If your potential clients don't know who you are, they can't hire you. You need to get your name out there and become seen as an expert in your field to get clients.

You can become a highly visible person in your field by writing and publishing articles in your field of expertise, publishing a newsletter, and participating in online networking. Use these as opportunities to share information with your potential customers and educate them about you and your business.

- Your Business Fear: People don't need what you are offering.

How To Conquer Your Business Fear: There is a great way to make sure that people you are marketing your products and services want them. Market your products and services to members of your target market. These are the people who already want, need and can afford your products and services.

When you promote your products and services to people who want them, things happen. It becomes easy to get clients and make money. Your products and services are in demand. You become the go-to person in your field of expertise.

Use the ideas above to conquer your marketing fears. Doing this will get your more clients and help you take your business to a whole new level.

By Biana Babinsky
Article Source: http://www.Free-Articles-Zone.com

Start making money in 5 minutes!

Make money without leaving your house; with your PC as the only tool; using a method that
turns 5 minutes a day into a MILLION CASH in no-time!

Learn the SECRET on how
you can make money
in just a few minutes....Starting TODAY!

You are now about to discover a
proven system that really works...

Just Follow 3 Simple Steps


Sign up to open an account
Promote your website using your referral link
Spend 5 minutes view ads at this page

Klik here to more information

An idea about Pay Per Click (PPC)

Pay per click (PPC) is an advertising technique used on websites, advertising networks, and search engines. Pay per click search engines has become an integrated part of search engine optimization. They are all based on the auction principle. You make a bid for a certain keyword or keyword phrase, and the amount decide the ranking.

Pay per click advertising on search engines allows you choose keywords you would like your site to appear for when a search is performed. You decide how much you are willing to pay each time a person clicks on the search results. The more you are willing to pay per click, the higher your site will appear in the results for the keywords you choose.

By searching,there are hundreds of pay per click search engines,but the most popular are Google AdWords and Yahoo! Search Marketing (formerly Overture). Depending on the search engine, prices per click is between US$0.01 and US$0.50. Very popular search terms can cost much more on popular engines. Abuse of the pay per click model can result in click fraud.

Parties Involved

In this area, a publisher is a webmaster that displays ads from the advertiser.In order to bring together advertisers and publishers,a number of advertising networks where established. they are often search engines, who already had many advertisers as clients, who they could link up with other publishers. The advertising network collects the money from the advertisers, and passes a portion onto the publisher.

Google is an example of this. Often these combined search engines and advertising networks,are referred to simply as PPC engines.

Categories

PPC engines can be categorized in "Keyword", "Product", "Service" engines. However, a number of companies may fall in two or more categories. More models are continually evolving. Currently, pay per click programs do not generate any revenue solely from traffic for sites that display the ads. Revenue is generated only when a user clicks on the ad itself.

- Keyword PPCs

Advertisers using these bid on keywords, which can be words or phrases, and can include product model numbers. When a user searches for a particular word or phrase, the list of advertiser links appears in order of bidding. Keywords, or search terms, are the very heart of pay per click advertising.

There are hundreds of Keyword pay per click search engines. Notable PPC Keyword search engines include: Google AdWords, Yahoo! Search Marketing (formerly Overture Services), Microsoft adCenter, LookSmart, Miva (formerly FindWhat), Ask (formerly Ask Jeeves), 7Search, Kanoodle, and Baidu.

- Product PPCs

Product engines engines are also called Product comparison engines or Price comparison engines. Product engines let advertisers provide "feeds" of their product databases and when users search for a product, the links to the different advertisers for that particular product appear, giving more prominence to advertisers who pay more, but letting the user sort by price to see the lowest priced product and then click on it to buy.

BizRate.com, Shopzilla.com, NexTag, PriceGrabber.com, and Shopping.com,are noteworthy PPC Product search engines from hundreds of them.

- Service PPCs

Service engines let advertisers provide feeds of their service databases and when users search for a service offering links to advertisers for that particular service appear, giving prominence to advertisers who pay more, but letting users sort their results by price or other methods. Some Product PPCs have expanded into the service space while other service engines operate in specific verticals.

Some of the PPC services include NexTag, SideStep, and TripAdvisor.

- Pay per call

Similar to pay per click, pay per call is a business model for ad listings in search engines and directories that allows publishers to charge local advertisers on a per-call basis for each lead (call) they generate. The term "pay per call" is sometimes confused with "click to call". Click-to-call, along with call tracking, is a technology that enables the “pay-per-call” business model.

Pay-per-call is not just restricted to local advertisers. Many of the pay-per-call search engines allows advertisers with a national presence to create ads with local telephone numbers.

By Ihab Sarsour


Article Source: http://www.Free-Articles-Zone.com

Using Blogs to Boost Your Revenue

Have you tried to publish Website pages the 'old way'? It involves your HTML publishing software, an image editing software and FTP (File Transfer Protocol) software - then you'll begin the endless process of create, save, upload, view, tweak, save, upload, view - ad infinitum.

With blogging, you can focus more on getting your word to your target and less on the technical aspects of old-style Web publishing.

There are two major types of business models that entrepreneurs use to make money blogging. The first and most common way to turn a blog into a profit making machine is to sell advertising to different companies and brands who want to reach that blog's readers. The second kind of money making blog is one that helps a single brand improve its image by creating positive associations between the blog and the product in the mind of consumers. Both kinds of blogs can make a lot of money, especially if the creator has a keen mind for marketing.

If you are blogging with the goal of selling advertising, there are two basic ways that you can go about recruiting sponsors who want to put ads on your site; you can let someone else do all of the legwork, or you can do the work yourself and keep all of the revenue. Within the first group, many people make money blogging by selling space through Google's AdSense program. The advantages of this program are numerous, as it requires very little effort on the part of the blogger or webmaster to begin raking in profits. However, most people discover that they make less money through this method than they had hoped that their blog would earn.

************************************

Did you know? - Blogs Increase Your Website's "Findability"

A Website that is positioned well on Google, MSN and Yahoo is has the potential to be a significant money-maker. The continued explosive growth of the Web makes this one of the hottest topics in Internet Marketing - how to be found?

Blogs increase your Website's findabiltiy. Blogs attract search engines and blog directories (through built-in notification features) and IF a blog is updated continually with new and fresh content, the blog and the sites that it links to will appear in search engine indexes more quickly than "traditional" Websites.

************************************

Selling advertising directly to companies who want to put banner ads or sponsored links on your blog can take quite a bit of time, but it is often fairly lucrative. If you have a lot of contacts in industries that are related to the topic of your blog, you may want to try to go this route. People who have a strong background in sales and are experienced at pitching proposals can make quite a bit of money by renting blog space to interested companies. The most serious problem with this model is that you often have to build quite a sizable readership before you can attract advertisers, which can mean that you have to do several months of work before you start to make money blogging.

As blogging becomes a more and more lucrative business, a lot of established companies are considering how they can get into the action. One way that companies are capitalizing on the blog movement is by having blogs that provide a kind of friendly face for their corporation. Often, a company will employ an established blogger to create a weblog designed specifically to appeal to that company's customers and to create positive associations with the brand in consumers' minds. More than one writer who never even dreamed that he or she could make money blogging has been approached by a company and offered quite a pretty penny for this kind of gig.

By Michael Saunders

Article Source: http://www.Free-Articles-Zone.com